Getting on the short list of a hospital or any referral source is as essential as it is challenging for skilled nursing providers. Hospitals and other key partners base their decisions on several factors, including readmission rates, patient satisfaction ratings, and length-of-stay management. The pressure to earn and maintain preferred provider status can be intense, but that’s only a part of the equation. Patients and their families are increasingly informed consumers and have more involvement in the final selection than ever before.
The key to success is to focus on the factors that influence the referral process – improve clinical performance that reduces readmission rates, controls lengths of stay, and drives higher satisfaction and reputation ratings.